Auvik pricing: what MSPs and IT teams actually pay

Auvik does not publish fixed pricing. Both the Essentials and Performance plans require a direct quote, with cost based on the number of billable network devices across all managed environments. The critical first step is understanding what Auvik counts as a billable device — because the list of excluded devices is longer than most buyers expect, and the actual billable count for a typical SMB client network is often significantly lower than the total device count on that network.

MSP community discussions — Reddit's r/msp, MSPGeek, and ConnectWise partner forums — suggest rates typically range from $2 to $4 per billable device per month for smaller MSPs, with volume pricing that improves meaningfully as total managed device count reaches several hundred. These figures are buyer-reported estimates, not Auvik-confirmed rates. The only way to get a real number is through a quote, which requires providing Auvik with a complete billable device count.

Written by RajatFact-checked by Chandrasmita

Editorial policy: How we review software · How rankings work · Sponsored disclosure

Use this Auvik pricing page to understand commercial fit, rollout assumptions, and where pricing conversations need more detail.

Try it out Open software profile

Auvik pricing model: per billable device with no published rates

Auvik's billable device definition is one of the most commercially important details in the evaluation. Billable devices are infrastructure network devices: routers, Layer 2 and Layer 3 switches, firewalls, and servers. Non-billable devices — excluded from the licensed count — include wireless access points, printers, UPS devices, NAS appliances, and most VoIP phones.

In a practical example: a client with 3 switches, 1 firewall, 1 router, 10 servers, 8 access points, 4 printers, and 2 UPS units has 15 billable devices and 14 non-billable devices. The access points, printers, and UPS units are visible in Auvik's topology and monitored for availability — they just do not increment the license count. Understanding this distinction before requesting a quote is essential to getting a commercially accurate number.

The Essentials-to-Performance upgrade decision is where the pricing conversation gets real. Essentials covers the monitoring, alerting, and remote access functionality that forms the baseline of network management. Performance adds the three features that most operational teams use daily: NetFlow traffic analysis for bandwidth diagnostics, syslog collection for event correlation and troubleshooting, and configuration backup with drift detection for change audit and rollback.

Most MSPs that convert from trial to paid do so at the Performance tier. Buyers who start with Essentials to minimize initial cost typically upgrade within the first contract period, which means the Essentials rate is often a transitional cost rather than the steady-state price. Model the Performance rate from day one to get the accurate long-term cost.

MSPs that resell Auvik to clients have a margin management component in the pricing structure — Auvik's partner program allows MSPs to apply markup when billing clients for network monitoring services.

This affects how MSPs evaluate the total cost model: the relevant number for margin analysis is not just the Auvik per-device cost but the difference between what Auvik charges and what the MSP bills the client. MSPs building network monitoring as a billable service should request Auvik's partner pricing structure, which is separate from direct-customer pricing and may include different tier thresholds.

Essentials: Custom quote (~$2–$4/billable device/month estimated) (Network discovery, topology maps, device monitoring, SNMP polling, alerting (email/SMS/PSA), remote SSH/Telnet access, basic reporting. Excludes traffic analysis, syslog, and configuration backup.)

Performance: Custom quote (higher rate; estimated 20–40% above Essentials) (Everything in Essentials plus: NetFlow/sFlow/IPFIX traffic analysis, syslog collection and search, automated configuration backup, configuration drift detection and alerting, enhanced reporting and audit trails.)

Pricing source: official pricing page, verified 2026-03-17.

Read the pricing through the buying motion, not only the packaging language.

Auvik pricing should be evaluated in the context of rollout scale, admin ownership, and the commercial metric that drives expansion cost over time.

Pricing pages should help buyers understand not just what the vendor charges, but what implementation scope, support needs, and operational complexity mean for total ownership. Use this page to frame vendor conversations before final procurement.

Clarify whether cost scales by endpoint, technician, site, or another metric.
Confirm what onboarding, premium support, or implementation services add to total spend.
Model pricing against the actual environment size expected over the next 12 months.

Essentials vs Performance: what actually changes between tiers

Essentials is the right starting tier for MSPs running an evaluation across multiple client networks before committing to full deployment — the lower tier allows the team to validate discovery accuracy, topology map quality, and PSA integration before upgrading. It is also the correct tier for internal IT teams whose primary need is device availability monitoring and alerting, without requiring traffic analysis or configuration backup.

Performance is the operational tier for most MSPs. Traffic analysis, syslog, and configuration backup collectively address the three most common network support scenarios: bandwidth complaints, unexplained device behavior, and 'who changed the config' questions. An MSP running Auvik primarily at Essentials will routinely hit situations where the answer requires one of the three Performance-only features. Model the Performance rate as the steady-state cost unless there is a specific reason why the practice will not use traffic analysis or config backup.

Standard

Contact vendor for exact pricing and packaging details.

Plan type: Commercial. Billing period: Custom.

Questions to settle before treating an Auvik quote as accurate

Count billable devices accurately before requesting a quote

Use Auvik's own definition: routers, switches, firewalls, and servers are billable. Access points, printers, UPS, and NAS are not. Run through the device inventory for each client network and categorize before contacting Auvik. A quote based on an inflated device count will price Auvik out of consideration unnecessarily — and a quote based on an undercount will be renegotiated upward after onboarding.

Request a quote at your realistic 12-month device count, not today's

Auvik pricing often improves at volume thresholds as managed device counts grow. If the practice has 10 clients today and expects 18 in 12 months, get the quote modeled at both counts. The pricing difference between 150 billable devices and 300 billable devices may change the commercial decision significantly, and understanding the trajectory helps negotiate better initial terms.

Get benchmark quotes from Domotz and ManageEngine before the Auvik conversation

Domotz is the most direct MSP-focused alternative at a comparable operational model. ManageEngine OpManager publishes pricing starting significantly below Auvik's estimated range. Use both as reference points before opening the Auvik sales conversation. Entering with a benchmark number — 'we have a quote for $X from an alternative' — gives the buyer pricing leverage that entering without one does not.

Clarify the renewal rate and contract flexibility before signing

Auvik's first-year pricing may include promotional minimums or onboarding incentives that do not carry forward. Ask explicitly for the standard renewal rate, whether pricing is indexed to managed device growth or a flat annual uplift, and what the mid-term process is for adding or reducing devices as clients are gained or lost. MSPs that over-provision in year one to simplify billing pay for unused capacity unless mid-term reductions are contractually permitted.

Test the trial at Performance tier before evaluating cost

The 14-day trial includes full Performance tier access. Use traffic analysis and configuration backup actively during the trial to confirm the team will use them in production. If neither feature is triggered during 14 days of real network monitoring, reassess whether Essentials is the correct tier — and whether Auvik's pricing is competitive against simpler alternatives at that level of use.

Frequently asked questions

How much does Auvik cost per device?

Auvik does not publish fixed pricing. MSP community reports suggest the base per-billable-device rate ranges from approximately $2 to $4 per device per month at smaller MSP scale, with volume discounts as total managed device counts grow. The only way to get an accurate number is through a direct quote. Before requesting a quote, count billable devices accurately using Auvik's definition: routers, switches, firewalls, and servers are billable; access points, printers, UPS, and NAS are not.

What does Auvik Essentials include versus Performance?

Essentials includes network discovery, topology maps, device monitoring (SNMP polling), alerting, and remote SSH/Telnet device access. Performance adds NetFlow and sFlow traffic analysis, syslog collection and search, and automated configuration backup with drift detection. Most operational MSP teams need the Performance tier — the traffic analysis and config backup features are the ones used to resolve the most common network support scenarios.

Does Auvik offer a free trial?

Yes — Auvik provides a 14-day free trial with no credit card required. The trial includes full Performance tier access. Use it to deploy the collector, run network discovery on a representative client or internal network, test traffic analysis, validate PSA integration with alert-to-ticket creation, and confirm configuration backup is working before any contract commitment.

Which Auvik devices are free and not counted in licensing?

Auvik excludes wireless access points, printers, UPS devices, NAS appliances, and most VoIP phones from the billable device count. These devices are still discovered, mapped in the topology, and monitored for availability — they simply do not count against the license. In typical SMB networks, this means 30–50% of discovered devices may be non-billable, making the actual licensed cost lower than a raw device count would suggest.

Is Auvik worth the cost compared to PRTG or Domotz?

Auvik's value relative to PRTG depends on how much setup time is worth. PRTG is cheaper at equivalent device counts but requires substantially more configuration to reach the same monitoring coverage. The time investment in PRTG setup often exceeds the Auvik price premium for MSPs onboarding new client networks regularly. Compared to Domotz, Auvik is typically more expensive but has better topology visualization and more mature PSA integration. The cost comparison is clearest when modeled as total cost of ownership — including engineering time — rather than licensing cost alone.

Sources

These are the public references, pricing pages, and editorial inputs used to support this page. Readers should still confirm final commercial or product details directly with the vendor when the decision becomes real.

pricing · verified Mar 17, 2026

Official pricing page

Auvik pricing reference

Continue through this software cluster

Use the next pages below to move from pricing back into category context, product detail, alternatives, comparisons, and glossary terms.